Abstrak
PENELITIAN INI MEMBAHAS FAKTOR INTERNAL DAN EKSTERNAL YANG MEMPENGARUHI PERSEPSI KESELAMATAN BERKENDARA SEPEDA MOTOR PADA MAHASISWA FKM UI. FAKTOR INTERNAL BERUPA PENGETAHUAN, PENGALAMAN, DAN MOTIVASI KESELAMATAN BERKENDARA, FAKTOR EKSTERNAL ADALAH KONDISI LINGKUNGAN, PENGARUH TEMAN SEBAYA, DAN KEBIJAKAN UI DENGAN MENGGUNAKAN KUESIONER. DESAIN PENELITIAN ADALAH CROSS SECTIONAL. SAMPEL ADALAH 69 MAHASISWA YANG BERKENDARA SEPEDA MOTOR. HASIL PENELITIAN MENUNJUKKAN PERSEPSI BAIK, YAITU MENGGANGGAP KESELAMATAN BERKENDARA ITU PENTING. FAKTOR INTERNAL YANG PALING DOMINAN YAITU PENGALAMAN, SEDANGKAN SEDANGKAN FAKTOR ESKTERNAL ADALAH KONDISI LINGKUNGAN, PENGARUH TEMAN SEBAYA, DAN KEBIJAKAN UI. PERLU MENINGKATKAN PENGETAHUAN DAN MOTIVASI KESELAMATAN BERKENDARA SEPEDA MOTOR SEPERTI SOSIALISASI DAN PEMILIHAN DUTA SAFETY.

THIS STUDY DISCUSSED THE INTERNAL AND EXTERNAL FACTORS THAT AFFECTED THE PERCEPTION OF MOTORCYCLE SAFETY DRIVING IN FKM UI STUDENTS. INTERNAL FACTORS SUCH AS KNOWLEDGE, EXPERIENCE, AND DRIVING SAFETY MOTIVATION, EXTERNAL FACTORS WERE ENVIRONMENTAL CONDITIONS, PEER INFLUENCE, AND UI POLICY BY USED QUESTIONNAIRES. THE STUDY DESIGN WAS CROSS-SECTIONAL. THE SAMPLE WAS 69 STUDENTS WHO DRIVE MOTORCYCLES. THE RESULTS SHOWED GOOD PERCEPTION, THAT WAS CONSIDERING THE SAFETY OF DRIVING WAS IMPORTANT. AN INTERNAL FACTOR WAS THE MOST DOMINANT EXPERIENCED, WHILE EXTERNAL FACTORS WERE ENVIRONMENTAL CONDITIONS, PEER INFLUENCE, AND UI POLICY. NEED TO IMPROVED THE KNOWLEDGE AND MOTIVATION OF MOTORCYCLE SAFETY DRIVING SUCH AS SOCIALIZATION AND SELECTION OF AMBASSADORS OF SAFETY KEYWORDS: PERCEPTIONS OF SAFETY DRIVING, INTERNAL FACTOR, EXTERNAL FACTOR.