Penelitian ini dilakukan di RS. X Tangerang bertujuan untuk menganalisa situasiinternal dan eksternal, mengetahui strategi yang diperoleh berdasar pendekatanBSC dan mengetahui program kerja yang dapat dikembangkan sesuai denganstartegi terpilih tersebut. Jenis penelitian ini merupakan Action Research dengananalisa data kualitatif, melalui telaah dokumen, wawancara mendalam danConcensus Decision Making Group (CDMG) terhadap manajemen RS. XTangerang. Hasil positioning RS. X Tangerang berada di Kuadran II yaituInternal Fix-It Quadran dan Sel V Hold and Maintain. Strategi alternatif yangmenjadi prioritas yaitu pengembangan Product Development dengan contohprogram Pengembangan Instalasi Rawat Khusus (UGD, VK, ICU, HCU,PERISTI-Perinatal Resiko Tinggi dan Kamar Operasi) dengan melakukankerjasama dengan Rumah Sakit lain sebagai mitra rujukan.Kata Kunci : Rencana Strategis, Balanced Scorecard, Organisasi KesehatanRumah Sakit

---

This study was conducted at Hospital X Tangerang aims to analyze the internaland external situation, knowing the strategy obtained based on the BSC approachand know the work program that can be developed in accordance with the chosenstrategy. This type of research is Action Research with qualitative data analysis,through document analysis, in-depth interviews and Consensus Decision MakingGroup (CDMG) to the management of the Hospital X Tangerang. Resultspositioning X Tangerang Hospital is in Quadrant II, namely the Internal Fix-ItQuadran and Cells V Hold and Maintain. The alternative strategy is a priority isthe development of Product Development with examples of programsDevelopment Special Care Installation (ER, VK, ICU, HCU, PERISTI-High RiskPerinatal and Operating Rooms) through cooperation with other hospitals asreferral partners.Keywords: Strategic Plan, Balanced Scorecard, Hospital Health Organisation.