APA Format
Fortenberry, John L. . (). Cases in...: Marketing communications, ( Bab. ) ( halaman 39-86 ). : Canada: Jones and Bartlett Learning, 2011
MLA Format
Fortenberry, John L. . Cases in...: Marketing communications, ( Bab. ) ( halaman 39-86 ). : Canada: Jones and Bartlett Learning, 2011,
Australian/Harvard Format
Fortenberry, John L. . . Cases in...: Marketing communications, ( Bab. ) ( halaman 39-86 ). Canada: Jones and Bartlett Learning, 2011, 
Warning: These citations may not always be 100% accurate.