APA Format
Singh, Douglas A. . (). Effective...: Effective marketing and public relations, ( Bab. 17 ) ( halaman 447-470 ). : London: Jones and Bartlett Learning, 2010
MLA Format
Singh, Douglas A. . Effective...: Effective marketing and public relations, ( Bab. 17 ) ( halaman 447-470 ). : London: Jones and Bartlett Learning, 2010,
Australian/Harvard Format
Singh, Douglas A. . . Effective...: Effective marketing and public relations, ( Bab. 17 ) ( halaman 447-470 ). London: Jones and Bartlett Learning, 2010, 
Warning: These citations may not always be 100% accurate.