APA Format
Katz, Helen
. (2003). The media handbook: a complete guide to advertising media selection, planning, research, and buying. London : Lawrence Erlbaum Associates
MLA Format
Katz, Helen
. The media handbook: a complete guide to advertising media selection, planning, research, and buying. London : Lawrence Erlbaum Associates, 2003
Australian/Harvard Format
Katz, Helen
. 2003. The media handbook: a complete guide to advertising media selection, planning, research, and buying. Lawrence Erlbaum Associates, London
Warning: These citations may not always be 100% accurate.