APA Format
Fortenberry, John L. . (). Case in... : Revitalizing a brand. ( Ket. Lihat halaman 13-17 ) ( Bab. 3 ) . : Canada: Jones and Bartlett Learning, 2011
MLA Format
Fortenberry, John L. . Case in... : Revitalizing a brand. ( Ket. Lihat halaman 13-17 ) ( Bab. 3 ) . : Canada: Jones and Bartlett Learning, 2011,
Australian/Harvard Format
Fortenberry, John L. . . Case in... : Revitalizing a brand. ( Ket. Lihat halaman 13-17 ) ( Bab. 3 ) . Canada: Jones and Bartlett Learning, 2011, 
Warning: These citations may not always be 100% accurate.