APA Format
Fortenberry, John L. . (). Case in... : The elusive marketing culture. ( Ket. Lihat halaman 117-121 ) ( Bab. 22 ) . : Canada: Jones and Bartlett Learning, 2011
MLA Format
Fortenberry, John L. . Case in... : The elusive marketing culture. ( Ket. Lihat halaman 117-121 ) ( Bab. 22 ) . : Canada: Jones and Bartlett Learning, 2011,
Australian/Harvard Format
Fortenberry, John L. . . Case in... : The elusive marketing culture. ( Ket. Lihat halaman 117-121 ) ( Bab. 22 ) . Canada: Jones and Bartlett Learning, 2011, 
Warning: These citations may not always be 100% accurate.